We currently reach 8-12k individual people a week and growing. Our site also automatically posts to multiple Facebook, Google and twitter accounts as well as occasional contributing to macfourms.
Once received we have a three day turn around time. At that time, we email all post links as well as a download link of all media taken free to be used.
With larger donations, we also give a linkable banner slot for 30days from the article post date. Typically this slot moves back one slot until it's pushed off at 6 months